{"id":7797,"date":"2026-05-07T07:03:35","date_gmt":"2026-05-07T07:03:35","guid":{"rendered":"https:\/\/asociacionmarketing.com\/?p=7797"},"modified":"2026-05-07T07:03:36","modified_gmt":"2026-05-07T07:03:36","slug":"ama-participa-con-la-ehuen-la-microcredencial-potenciar-las-ventas-b2b-con-ia","status":"publish","type":"post","link":"https:\/\/asociacionmarketing.com\/eu\/ama-participa-con-la-ehuen-la-microcredencial-potenciar-las-ventas-b2b-con-ia\/","title":{"rendered":"AMA participa con la EHUen la microcredencial \u201cPotenciar las ventas B2B con IA\u201d"},"content":{"rendered":"<p>AMA colabora en la microcredencial \u201cPotenciar las ventas B2B con IA\u201d, impartida y dise\u00f1ada por Ainhoa G\u00f3mez Beltr\u00e1n, Biwott. Una formaci\u00f3n orientada a ayudar a profesionales y empresas a incorporar herramientas de inteligencia artificial en sus procesos comerciales y de desarrollo de negocio.<\/p>\n\n\n\n<p>La iniciativa aborda de forma pr\u00e1ctica c\u00f3mo la IA puede mejorar la captaci\u00f3n de clientes, la personalizaci\u00f3n de propuestas, la generaci\u00f3n de oportunidades comerciales y la eficiencia en los entornos B2B.<\/p>\n\n\n\n<p>Con esta colaboraci\u00f3n, AMA refuerza su compromiso con la actualizaci\u00f3n continua de profesionales y empresas, impulsando espacios de aprendizaje conectados con los retos reales del mercado y las nuevas tendencias que est\u00e1n transformando el marketing y las ventas.<\/p>\n\n\n\n<p>Adem\u00e1s de aportar conocimiento aplicado, la microcredencial busca favorecer el intercambio de experiencias y la creaci\u00f3n de conexiones entre participantes, contribuyendo al fortalecimiento del ecosistema profesional de Euskadi.<\/p>\n\n\n\n<p>Desde AMA seguimos apostando por iniciativas que acerquen la innovaci\u00f3n, la tecnolog\u00eda y el conocimiento pr\u00e1ctico a la comunidad profesional.<\/p>","protected":false},"excerpt":{"rendered":"<p>AMA colabora en la microcredencial \u201cPotenciar las ventas B2B con IA\u201d, impartida y dise\u00f1ada por Ainhoa G\u00f3mez Beltr\u00e1n, Biwott. Una formaci\u00f3n orientada a ayudar a profesionales y empresas a incorporar herramientas de inteligencia artificial en sus procesos comerciales y de desarrollo de negocio. La iniciativa aborda de forma pr\u00e1ctica c\u00f3mo la IA puede mejorar la [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7798,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,5],"tags":[],"class_list":["post-7797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-noticia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>AMA participa con la EHUen la microcredencial \u201cPotenciar las ventas B2B con IA\u201d - Alumni<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AMA participa con la EHUen la microcredencial \u201cPotenciar las ventas B2B con IA\u201d - Alumni\" \/>\n<meta property=\"og:description\" content=\"AMA colabora en la microcredencial \u201cPotenciar las ventas B2B con IA\u201d, impartida y dise\u00f1ada por Ainhoa G\u00f3mez Beltr\u00e1n, Biwott. 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